Director of Marketing

September 16, 2023

Job Description

Director of Marketing If you are a Director of Marketing with experience, please read on!

Located in the Mission District of San Francisco, CA we are a digital manufacturing start-up looking for a sharp Director of Marketing with a strong combination of brand marketing and performance marketing to join our team and hit the ground running!

*Job Title:* Director of Marketing
*Job Location:* Mission District of San Francisco
*Salary:* $180,000- 250,000 + Equity
*Requirements:* Performance Marketing, Brand Marketing, Consumer Product, High Growth Environment, Start-Up

In this role, you will be responsible for the planning and execution of all marketing initiatives, including product launches, influencer marketing, paid media, and content. You will own our entire marketing budget, working with external and internal team members to deliver ROI across channels.

This is a very exciting opportunity for someone who is well-versed in growing successful consumer product brands and managing performance and brand marketing teams. You’ll be responsible for two things: revenue and brand penetration. You’ll be building your entire team from the ground up and reporting directly to the CEO.
What You Will Be Doing – Defining and implementing a comprehensive marketing strategy with a strong emphasis on brand marketing and performance marketing
– Developing a compelling brand narrative that appeals to our target audiences and promotes brand loyalty
– Managing the marketing budget and ensuring an effective allocation of resources
– Developing and implementing marketing campaigns
– Conducting market research and competitor analysis to identify trends
– Collaborating with other departments to ensure the brand strategy is aligned with other initiatives
– Monitoring marketing campaign effectiveness and reporting on outcomes
– Growing the marketing team from the ground up
What You Need for this Position MUST HAVE, experience with:

– In-house consumer product experience (home, fashion, beauty or other similar preferred but not required)
– Strong Performance marketing experience (Paid media, paid search, social media advertising, display advertising, email marketing, affiliate marketing, etc.)
– Performance marketing tools (Google Analytics, Google Ads, Bing Ads, Facebook Ads, or other similar)
– Brand marketing expertise (Brand strategy, market research, brand identity and messaging, content marketing, social media strategy, public relations, etc.)
– Ability to work a hybrid remote schedule (1-3 days on-site each week depending on current projects)

NICE TO HAVE, experience with:

– Building a marketing team from the ground up
– Working at a high-growth start-up
– Degree in Marketing or other related, MBA preferred but not required
What’s In It for You We offer a comprehensive compensation package including but not limited to:

– A base salary of $180K-$250K (DOE) + A strong equity package!
– Full benefits (Health, Dental, Vision, Mental Health)
– Generous PTO/Sick time
– Smart, ambitious culture
– Ability to work a hybrid remote schedule
So, if you are a Director of Marketing with experience, please apply today!
– Applicants must be authorized to work in the U.S.

*CyberCoders is proud to be an Equal Opportunity Employer*

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected by law.

*Your Right to Work* – In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.